Brita® Free Recycling Program
Recycle Brita® products and packaging
Brita® Filter packaging pouches
Brita® Filtering Bottles
Brita® Elite Filters
Brita® Standard Filters
Brita® HUB Filters
Brita® faucet filtration systems
Brita® Bottle Filters
Brita® Pitchers
Brita® Dispensers
How to become a public drop-off point
*Locations limited to 50 program participants.
Get started
Starting and managing a TerraCycle public drop-off point is easy and free! See answers to frequently-asked questions here. Can’t find the answer to your question on this page? Learn more about becoming a drop-off point.
It’s quite simple to set up and manage a drop-off point, and you can recruit a group of friends to help!
Set Up:
- Choose a location and receive permission if needed.
- Update a new or existing TerraCycle account profile with details about your drop-off location.
- Request to join the programs you would like to participate in.
- Once you’ve been approved for the programs you requested, set up your drop-off location.
Manage:
- Oversee the location (check it is being used properly, that waste is being shipped when collection boxes are filled).
- When boxes are filled, seal them, download and affix the prepaid labels, and drop off the boxes at a UPS location.
- Continue to join programs of your choosing.
Promote: Spread awareness about your location (as you see fit) to encourage participation.
Allocate: As you accumulate TerraCycle recycling rewards, choose which charities will receive donations from your points.
There are no direct costs to you for running a public drop-off point. Many collectors spend nothing other than their time. You may choose to purchase specific boxes or bins for your drop-off location, but you can also just use extra boxes you have at home.
Public spaces that have good traffic flow and are easily accessible are excellent drop-off points. Stores, community centers, places of worship, and libraries are great options.
You choose which TerraCycle free recycling programs your drop-off point will participate in. Collectors can drop off only the waste accepted in those TerraCycle programs.
Earn recycling rewards
Earn TerraCycle points by recycling with us! You can redeem your points in the form of a donation to a school or charity of your choice. Thanks to the recycling efforts of our collectors, we've raised millions globally for schools and charities through our recycling programs. Click here to learn more about our Recycling Rewards Program.
1. Recycle
Request for your drop-off point to join the Brita Free Recycling Program. Once approved, begin collecting recycling with your community.
2. Earn rewards
Send in the recycling you’ve collected at your drop-off point. As the drop-off administrator, you’ll earn all of the points for your shipments! Shipments earn 100 points per pound. To earn points, the minimum weight of your shipment must be 25 pounds.
3. Redeem rewards
TerraCycle points can be redeemed for a donation of $0.01 per point. You’ll get to choose which charities or schools to support with the points you earn from your drop-off.
Discover our recycling process
Once collected, the Brita® products and packaging are cleaned and separated by material type. The materials are recycled into raw formats that manufacturers use to make new products. Click here to take a virtual tour of our processing facilities.
Learn more about Brita®
By drinking filtered water, we can reduce the amount of plastic bottles that ends up in landfills and oceans. In fact, every Brita® filter used means 300 standard 16.9 oz plastic bottles saved. And if that's not enough, Brita® has teamed up with TerraCycle to recycle their already eco-friendly products and packaging.
Don't forget to sign up for a filter reminder to make it easy to keep your filters fresh and water-tasting great.
Brita® encourages you to redeem your points towards Water First. Water First helps address water challenges in Indigenous communities in Canada through education, training, and meaningful collaboration. It is just one part of a solution to the water crisis facing many Indigenous communities.